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News — electric

Enter to Win Sheptone and Master Effects Giveaway

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Enter to Win Sheptone and Master Effects Giveaway

Enter to Win the Sheptone and Master Effects Giveaway

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Take An Additional 20% Off Already Discounted Prices

bonamassa brian kahanek carvin dimarzio electric ESP guitars fender firebird frankenstrat Gibson guitar hamer heartbreaker hot rod humbucker ibanez jimmy page kiesel la grange les paul metal nocaster p90 paf patent applied for paul reed smith pickup princeton PRS reverb reverend schecter sg sheptone single coil strat stratocaster suhr tele telecaster tone vintage wanker

Take An Additional 20% Off Already Discounted Prices

We’re celebrating Leo Fender’s birthday (August 10, 1909) this month.  Leo was a smart man who knew a great deal when he saw one. You do, too! Get an additional 20% off all pickup orders between now and August 17. Simply enter the promo code HBDAYLEO at check out. Click on over and place your order today!     Photo credit: Mr. Littlehand - Flickr: Fender Guitar Factory Leo and early models, CC BY 2.0, https://commons.wikimedia.org/w/index.php?curid=18843484

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The Wanker Is Here

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The Wanker Is Here

In celebration of all guitarists known to crank—or wank—their way to sonic bliss, players are finally free to enjoy themselves, wanking their way to self-expression without blowing up their tone or alienating their bandmates with our new Wanker humbucker. Built specifically for strat-style shred sleds, the Wanker was developed for players who like to push boundaries with higher output. Popularized in the 1980s, these pickups were overly wound just to provide higher output, but that approach came at a high cost in tone. Meanwhile, we are a manufacturer that has earned its reputation for pickups that capture the best qualities of...

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